(GMT) --:--

Noa Shimada

Noa Shimada

Based

Copenhagen

(GMT) --:--

Based

Copenhagen

(GMT) --:--

Based

Copenhagen

(GMT) --:--

All work

Selected work — 07

Aurum

A cask-strength release where the liquid had to be the only colour on the shelf.

Client

Aurum

Year

2023

Role

Bottle design, art direction

Status

Archive

Project cover image

The brief

Aurum release once a year in small numbers. The bottle is photographed more often than it is poured, so it had to hold up under a single hard light with no set.

First detail image for the project

Base — the spirit lit from below.

Second detail image for the project

Neck — matte, so nothing competes.

‘We have not commissioned a set since.’

Aurum, Director

The making

Untreated glass at the base, matte black from the shoulder up. Backlit, the spirit becomes the light source and the bottle disappears around it.

Closing image for the project

Create a free website with Framer, the website builder loved by startups, designers and agencies.